What makes a good law firm website? A good law firm website is one that embodies professionalism, user-friendliness, and is informative. It should have a clear and well-organised design, intuitive navigation, and offer relevant and current content that...
Marketing Blog
Today, a law firm has many places they can spend their marketing budget but are you wondering if you should be spending it on digital marketing and why it might be beneficial for your law firm? Well, after understanding the goals you want to achieve there...
A whole month ago, I stepped into the role of Client Services Executive at Conscious Solutions. Coming from a background in an unrelated industry, but armed with a handful of transferrable skills, changing career paths could have been daunting, however,...
And how do we ‘stack up’ against other professionals? In January Clare Fanner from the Law Firm Marketing Club shared some data that, according to a survey of 1,020 US adults in December 2022*, lawyers only had a 21% positive honesty and ethical...
New year: new social media strategy. There’s something refreshing about the start of a brand-new year - a chance to kick start your digital marketing efforts and try out new things. If you haven’t been making the most of your law firm’s...
Wow, 2022 marked eight years of our infamous advent calendar – and it was our most entered year yet! First, let me start by thanking all the wonderful companies who took part in 2022. We really appreciate your ongoing support and partnerships! This...
It shouldn’t come as any sort of revelation to learn that your clients are the lifeblood of your firm. Attracting new clients (and retaining your existing ones) will be your primary method of paying the bills and continuing to grow as a business....
Have you recently been tasked with managing your law firm’s social media platforms? We appreciate that with solicitors’ caseloads, paperwork, client meetings and the other hundred things spread across their ever-growing to-do list, social media...
A website profile is a great way to introduce your clients to your team, creating a personal connection that can lead to loyalty and retention. We’d recommend including your whole team on your website so clients can really get to know you. The best...
What are social media trends? Social media trends represent topics or ideas that are popular and feature regularly within social media discourse and /or content, or what multiple (typically hundreds or thousands) of users are simultaneously discussing...
Trust is an incredibly powerful resource for any business. Trustworthiness is the basis for strong relationships and is crucial to success in business. Why? Well, businesses are built on relationships. All businesses no matter their size or the industry in...
It’s been just over a year since I graduated with a BA(hons) in Journalism and Politics and, since then, I’ve begun work as a Digital PR and Outreach Executive for Conscious Solutions. There are many skills that I have learned from my degree...
What is accessible social media marketing? Our definition is simple. Accessible social media marketing is the use of inclusive design practices and features that make it possible for users to fully experience your law firm’s business or brand, receive...
If you already know a thing or two about writing digital content, you’ll probably be aware of some of the techniques you should be utilising to craft effective copy. We recently discussed what the secret is to writing great SEO copy , as well as the ...
We have recently been notified by a client who was going through a Lexcel audit that they should review how their website adheres to the Age-appropriate design: a code of practice for online services guidance that was issued by the ICO back in 2020 and...
In May, it was a year since I entered the orange oasis that is Conscious Solutions – for those of you who haven’t visited our office, we really do stick to our theme. From the orange-wrapped welcome gifts on desks to our infamous dogs and of...
At the end of June, No.10's new cost of living tsar David Buttress asked business leaders for their ideas on "how to help" tackle the cost-of-living crisis. The government is launching a campaign to “amplify and channel” the...
I joined the team at Conscious as a Project Manager in January 2022 and will shortly be reaching the 6-month milestone! Project Management has been a part of my everyday life throughout my career, however, working at Conscious has provided me with the...
Excellent customer service means customers are more likely to keep buying, more likely to advocate for your brand and it makes everyone feel nice so we are all aiming for excellence right? But what does good customer service actually entail? What do your...
If you’ve been to one of David’s webinars, you will have heard the ‘know, like, trust’ mantra which states that clients must know you, like you and trust you to do business with you. Therefore, it’s important to show your...